CIBC Mellon 2009 Calendar selected for Green Marketing award
Electric Villages Inc. is a Bronze Award winner in the 2009 Summit Creative Award. The winning entry, the CIBC Mellon 2009 Calendar, was selected for the Green Marketing award.
Electric Villages strives to make use of environmentally friendly processes and this award is a testament to the commitment to the environment that Electric Villages fosters.
Made from 100% Post-Consumer Recycled Paper, the Calendar is produced with a net reduction of waste, including 21.19 trees preserved, 27.75 kg of waterborne waste not created, 34,070 litres of wastewater flow saved, 889.49 kg net greenhouse gases prevented, and over 15 million BTUs of energy not consumed.
Renae Aselstine, Managing Director of Electric Villages, and Creative Director of the project, states “We’re very proud to be able to produce such a notable communication piece for CIBC Mellon. This is our 5th year producing this prestigious Calendar and each year we are able to position CIBC Mellon as an outstanding corporate citizen in a unique and creative way.”
“At CIBC Mellon, we are committed to operating in an environmentally responsible manner,” said Thomas MacMillan, president and chief executive officer. “We are proud and honoured to receive the 2009 Summit Creative Award, and look forward to continuing our commitment to the long-term sustainability of our communities and environment.”
Electric Villages is an integrated marketing firm, specializing in the conceptualization, design and implementation of both online and traditional marketing communications for the tourism and financial industries. Caribbean and North American clients are serviced from offices in Worthing, Barbados and Toronto, Canada.
CIBC Mellon is 50–50 jointly owned by Canadian Imperial Bank of Commerce and The Bank of New York Mellon Corporation. CIBC Mellon Global Securities Services Company is a leading provider of financial services for institutions and corporations, providing superior asset servicing, multicurrency accounting, information delivery, securities lending and foreign exchange services in Canada. CIBC Mellon is part of The Bank of New York Mellon, which has US$19.5 trillion in assets under custody and administration and more than $881 billion in assets under management. CIBC Mellon Global Securities Services Company is a sister company to CIBC Mellon Trust Company.
The International Summit Awards (SIA) organization was founded in 1994. The organization conducts the Summit Creative Award, the Summit Marketing Effectiveness Award and the Summit Emerging Media Award. The 2009 Competition is the 15th year for the creative awards and this year included submissions from 26 countries. The organization conducts three awards each year: Summit Creative Award, Summit Emerging Media Award and Summit Marketing Effectiveness Award. Additional information about the Summit International Awards and its competitions is available at http://www.summitawards.com