Your website should be the hub to your complete business, whether you operate online, offline or a combination of the two. It defines your company mission, objectives, and personality.
Your content will be shared broadly these days, via social media so be sure your message is on target and provides a clear path to purchase, or at least the next step in the purchase cycle. Your website content is the seed to your online marketing. Posts and pages on your website can be shared on social media which when clicked, brings the reader to your website to continue reading and learn more. Your website should then be capturing this activity so you know who is revisiting your website.
Here’s what Electric Villages can implement to generate the sales leads from your website.
1. Blog posts at least once a week will entice readers to your website.
2. Tracking in Facebook and your Website will create virtual breadcrumbs that we can use to build further campaigns to encourage sales and upselling of additional products or services.
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